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About

Branding
Published:
Civil engineering demands organisational prowess beyond almost any other profession. From vast roads and bridges to local community structures, multiple components must be tightly controlled to ensure each project is delivered on budget.

Rossi Long contacted The Click to rebrand following a management buy-out from URS Corporation. We used this opportunity to create a logo that encompasses the nature of civil engineering. The company initials slot together to form a single solid block, reflecting the accurate organisation by which Rossi Long have made their name.

A suite of communications supports the launch of the new brand, with signage created for Rossi Long’s headquarters. The website retains the structural strength of the logo in a clean and logical layout.