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Rideshare, a program funded by the Municipal Transport Agency, encourages commuters in the San Francisco Bay Area to carpool to and from work. Th… Read More
Rideshare, a program funded by the Municipal Transport Agency, encourages commuters in the San Francisco Bay Area to carpool to and from work. The campaign to raise awareness of the benefits of carpooling consists of a new logo and brand identity, a website, mobile application, social media strategy and motion graphics spot. All components of the campaign aim to instill a sense of ease, efficiency, and community based awareness in local commuters. Read Less
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Rideshare
Integrated Media Campaign