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About

About

Lisa Miller is a client who has a become a good friend of mine. Initially she was referred to my portfolio by someone in Los Angeles. Yes, word o… Read More
Lisa Miller is a client who has a become a good friend of mine. Initially she was referred to my portfolio by someone in Los Angeles. Yes, word of mouth marketing still exists! Anyhow, she wanted to brand a consulting service she'd been offering for years. As a registered Legal Nurse Consultant, Lisa advises lawyers on litigation matters. She wanted a brand identity that represented the spectrum of work she does. Aside from logo development, I also developed the tagline and mission statement for the brand. "Medical Experience for Litigation Success" was created to represent Lisa's tenure as a LNC, and her proven track record of success. The tagline is easy to remember while maintaining potency in its message. The RAR mission statement was developed by combining all aspects of the brand into a few brief sentences. Wire framing and photo drafts of the website were developed as well. Read Less
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