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About

Packaging Redesign for Reny Picot
Published:
Reny Picot is a brand of brie cheese that originally began in Asturias, Spain. This brand hit home for me since I have traveled to this location. With the brand’s roots in Spain and my knowledge of this area of the country, it seemed only right to base my packaging redesign around everything Spanish. Spain is very welcoming and warm mixed with old and new architecture. The colors and patterns in the package design are directly influenced from the tiling and feeling of Spain itself. The mixture of typefaces allude to the mixture of architectural styles of Northern Spain.