Reform - 2014 Campaign

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  • Reform -  2014 Campaign.
  • Toying with the notion of customisation at the core of each of Reform's products, the 2014 campaign explores the theme of 'Choose your own adventure'. Loosely referencing the book cover illustrations of the Choose Your Own Adventure series, this campaign consists of a collection of iconic images depicting the spirit of adventure in a variety of environments.
    Creative and Art Director - Dimitri Kalagas
    Photographer - Cory White
    Hair and Makeup - Christine Gaunt
    Retouching and Design - Dimitri Kalagas