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[2012 One Show Finalist] With super producer Swizz Beats as our creative director, weRclassic.com became a successful artist and collaboration p… Read More
[2012 One Show Finalist] With super producer Swizz Beats as our creative director, weRclassic.com became a successful artist and collaboration platform, showcasing up and coming, as well as world class talent from every genre, reigniting the Classics brand. The all original content exhibits artists ranging from Lauren Hill and Erykah Badu to Common and Childish Gambino. The Reethym of Light: International Party video had over 2.6 million views on YouTube. The YouTube Reebok Classics channel rocketed to nearly 17 million views to date. Read Less
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Reebok Classics
WeRClassic.com
With super-producer Swizz Beats as our creative director, WeRClassic.com became a successful artist and collaboration platform, showcasing up & coming, as well as world-class talent from every genre, re-igniting the Reebok Classics brand. Visit the website to explore all original content with artists ranging from Lauren Hill and Erykah Badu to Common and Nas.

The Reethym of Light: International Party video had over 2.6 million view on YouTube. The YouTube Reebok Classics channel now has nearly 17 million views.