Ray Ban Rare Prints

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  • Ray Ban
    Rare Prints Campaign
  • San Francisco-based agency Cutwater asked me, along with other designers from across the globe, to participate in an advertising campaign for Ray Ban's new Rare Prints collection. I was asked to produce an illustration inspired by the colourful patterns printed on Ray Ban's new range of sunglasses. The campaign has launched all over the world, and will be seen in stores, magazines, on-line, on billboards etc. As part of the concept and campaign, the illustrations have also been printed as a truly unique set of limited edition posters, signed and numbered by the artists.

    (A big thank you to Art producer Justine Barnes and Art Director Marcus from Cutwater)

    Advertising Agency: Cutwater, San Francisco, USA
    Executive Creative Director: Chuck McBride
    Creative Director: Travis Britton
    Art Director: Marcus Cross
    Copywriter: Marty Senn
    Art Buyer: Justine Barnes
    Print Producer: Miriam Lee
    Illustrator: Eric Van Den Boom

  • 150 signed and numbered posters
  • Ray Ban glasses (pattern design by Miriam Lee)
  • New York, East Village. (Photography by: www.jamesmaherphotography.com)
  • Ray Ban store Amsterdam Airport
  • Ray Ban store Den Haag, The Netherlands
  • Pencil sketch  proposal 1
  • Proposal 2
  • Correction on proposal 2
  • Proposal 3
  • Inked version of proposal 2 and 3
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