Ralon Redesign

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  • Ralon ReDesign
    Special Jury Commendation, Cropak 2010.
  • This is the original design of Ralon that we had to redesign.
  • We had to make some changes, but the logo and the colors had to stay almost the same. This is my design, but I had another idea and I also made Special Edition.
  • This is Special Edition for Classic. I used old photos from my grandfather and I wanted to make something authentic because this is the after shave which is used by eldery men.  Retro, original, no models and real photos from past.
  • This is Special Edition for Sport after shave. I used photos from my dad because target people are between 25 and 40 years old.  I wanted to achieve a retro look.