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Brief: To create an international contemporary art brand for Roberta Moore's collective of global artists and establish RMC in the art world wit… Read More
Brief: To create an international contemporary art brand for Roberta Moore's collective of global artists and establish RMC in the art world with a strong identity. Roberta Moore Contemporary was established in 2007 and specialises in showcasing emerging and newly established British and international contemporary artists through an annual programme of 'pop up' exhibitions that take place in a variety of interesting and unusual spaces throughout London and the UK. Solution: A unique identity with a strong mark that is clean, bold, black and white and compliments the diverse contemporary art that it supports. Utilising the classic font of Avant Garde Gothic across all materials gives the brand a fresh contemporary feel while retaining a style of traditional nuances. Read Less
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