AW13 Show Invitation, Show Set
Robert Geller is an award-winning NY-based men’s fashion brand. STUDIO NEWWORK was assigned to create Autumn / Winter 2013 Show Invitation & Show Set.
Looking at Berlin in the 1920’s, Robert Geller Autumn / Winter 2013 collection muses over the energy that came out of the German capital at the time, and specifically interested in German expressionist film.
Solid black and white typography are harmonized with gritty texture of newsprint which resembles the collection... gritty severity of German expressionist film, while maintaining Robert Geller's sense of Romance and poetry.
Each folded panel was designed and considered to be visually appealing and stand alone.