• RAMA "Love in the Fridge"
  • Butter and margarine form the perfect match in this heart warming little Romeo and Juliet tale for Rama.
     
    Meet the Butterboy wandering around lonely in the cold seeking his one and only soulmate. Meet a happy bunch of groceries that fills the air with love. And eventually meet the Margarine Girl, the enchanting little princess to unfold, who most likely will become the new face of the brand.
     
    Literally showing off our soft skills we designed, shot, animated, rendered and composed everything as smoothly as can be. Don't you dare speak badly about bread and butter jobs again …
     
    CREDITS
     
    Client: Unilever
    Category Director: Marco Schultz
    Senior Brand Development Manager: Sebastien Deneux
    Brand Development Manager: Isabel Laderach

     
    Agency: Ogilvy & Mather Advertising GmbH
    Senior Producer: Tanja Frohwerk (Frankfurt a.M.)
    Creation: Bettina Biermann, Meike Herr (Düsseldorf)
    Account Management: Simone Schröder, Marei Wilke (Düsseldorf)
     
    Production: Sehsucht GmbH
    Director: Martin Härlin
    DOP: Björn Haneld
    Animation Director: Hans-Christoph Schultheiss
    Producer: Christiane Mülstegen, Stephan Reinsch, Jan Tiller
    Character Design: Anja von Harsdorf
    Art Department: Julius Brockelmann, Axel Brötje, Anja von Harsdorf
    Set Supervisor: Daniel Jahnel
    Animation: Jakob Schulze Rohr
    3D Lead: Daniel Jahnel
    3D Artists: Stephan Haidacher, Heinrich Löwe, Rafael Vicente, Sebastian Welti
    Technical Director: Martin Chatterjee
    Compositing: Florian Zachau, Alexander von der Lippe
    Edit: Annett Kiener
    Grading: Andreas Teichert
     
    SOFTWARE
    Animation: Autodesk Softimage XSI
    Sculpting:Pixologic ZBrush
    Edit: Avid Media Composer
    Compositing: Nuke
    Grading: DaVinci Resolve
    Online: Autodesk Smoke