Qatar Foundation Publishing Center ➔ IDENTITY DESIGN
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Branding design concept for Qatar Foundation Publishing Center
Published:
Qatar Foundation Publishing Center

The Arabic language takes center stage in this concept, paying homage to its enduring beauty in the most contemporary way.
Project at FITCH Qatar.
⬆ Creative Orientation
⬆ Final brandmark devised from disengaging the Arabic cursive lettering, in this case for the word "An-Nashr" which means publishing, and creating a contemporary typographical composition.
⬆ Brand language further develops into abstract, disconnected lettering compositions.