Pére Juice (Identity Design)
7781
611
67
Add to Collection
Tools Used
About

About

Corporate Identity, and Package Design for Pére
Published:
Pére Juice
Corporate and Package Design
Pére is an exotic, all natural juice product. The clientnamed his company Pére based off his father who hand-made pear juice for theclient when he had a severe fever as a boy. The natural juice of the pear isgood in relieving fever because of its cooling effect, so the client wanted to endeavorhis future business by making a juice product that is completely 100% allnatural pear juice to share with the world. The logo symbolizes the process ofthe pear as its converted into juice, and the use of the pears peel in theproduction of this drink. The bottle was meant to follow the organic shape ofthe pear, emphasizing its true root to keeping the integrity of the all-naturalproduct.