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Interbrand was tasked with differentiating Plan Group, an industry leader in the construction and maintenance of electrical, mechanical, communic… Read More
Interbrand was tasked with differentiating Plan Group, an industry leader in the construction and maintenance of electrical, mechanical, communications and life safety systems, from a lack lustre competitive set. Read Less
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Interbrand was tasked with differentiating Plan Group, an industry leader in the construction and maintenance of electrical, mechanical, communications and life safety systems, from a lack lustre competitive set. A brand proposition was created that gave them a distinct, more forward-looking personality that was brought to life on all elements of the visual system.