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Nordeste, Brasil.

Pitú 75th anniversary. Drink history.
Pitú is the most traditional cachaça in Brazil. His dark bottle of amber color, is an icon of northeastern culture of the country. So its traditional trajectory has become legend and today Pitú is a drink exported and appreciated in many countries. In celebration of his 75th birthday the Pitú ran a campaign with exaggerated stories, funny and fantastic, typical of the northeast.