Philips enLight: Re-brand

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  • A BRIGHTER STANDARD
    For this project my roommate and I took on the task of completely re-branding the Philips L-prize light bulb. For a product so great, we had to break away from the corporate identity they currently had and give an updated look that fits the modern ideals of the brand.
     
    OBJECTIVE
    Choose a brand and develop a brand voice through multiple design medias.
     
     This project was done in complete collaboration with Justin Marimon