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June, 2012 Client: Penélope Seguros, Linea Directa. BRAND IDENTITY Logo design and branding for Penélope Seguros: a new car insurance brand cre… Read More
June, 2012 Client: Penélope Seguros, Linea Directa. BRAND IDENTITY Logo design and branding for Penélope Seguros: a new car insurance brand created only for women. Long months of research, ideation, validation and implementation, finally culminated in the creation of relevant products for women. And I feel very proud to have led an important role in this project. We developed: Brand identity, website experience, product placement and basic communication pieces. Agency: Swing Swing Read Less
Published:
BRAND IDENTITY
 
Logo design and branding for Penélope Seguros: a new car insurance brand created only for women. 
Long months of research, ideation, validation and implementation, finally culminated in the creation of relevant products for women. And I feel very proud to have led an important role in this project. 
 
We developed: Brand identity, website experience, product placement and basic communication pieces.
 
Agency: Swing Swing