• POWER THROUGH

    Wow, last year ended with a dream come true. I worked alongside three of my heroes to make this years Powerade spot. First, Directed by my long time hero Emmanuel Lubezki aka Chivo, Second,On second unit, long time friend and hero, Lance Accord, from Park pictures and third, John Huet, photographer and gadget king (thanks for the 300!)  and guess who was camera 3?
    Yes, i went fishing on my wild unit 3 alongside my heroes in this years new launch of Power Through, the new Olympic campaign for Powerade.  Enjoy it as much as we did making it!

  • Emmanuel Lubezki and Brent on playback
    Photo: John Huet
  • Chivo (kneeling), Lance (standing) and me totally over the moon.
    Photo: John Huet
  • CREDITS

    VP Global Advertising Strategy & Content Excellence: Jonathan Mildenhall
    Global Group Creative Director: BrynnBardacke
    Global Communications Manager: AndraLondon
    Creative Excellence Producer: RachelHolbrook


    WIEDEN+KENNEDY AMSTERDAM
    Executive Creative Directors: MarkBernath / Eric Quennoy
    Creative Directors: Alvaro Sotomayor / Rosie Bardales
    Art Director: MikeBond
    Copywriter: BernHunter
    Broadcast Director: ErikVerheijen
    Agency Producers: ElissaSingstock
    Planner: AmandaFeve
    GroupAccount Director: Andy Kay
    AccountDirector: KirkJohnsen
    Account Manager: IlkayDibekoglu
    Art Producer: Caroline Svensson
    Studio Artist: Malia Killings / Dario Fusnecher
    Project Manager: PamPrior
    Business Affairs: EmilieDouque


    FILM PRODUCTION

    PRODUCTION COMPANY Park Pictures London & Los Angeles
    Director Emmanuel “Chivo” Lubeski
    Directorof Photography Emmanuel “Chivo”Lubeski
    Producer Caroline Kousidonis/ Cathy Hood
    ExecutiveProducer Mary Ann Marino

    EDITINGCOMPANY Whitehouse Post London
    Editor RussellIcke



    AUDIO POST Grand Central Recording Studios
    Sound Designer/Mixer Raja Sehgal

    MUSIC Licensed
    Artist / Title Preisner/ Requiem For My Friend
    Music Company ChesterMusic/ New Music BV
    Music Supervisor

    POST PRODUCTION The Mill London
    Flame NeilDavies / Dan Adams
    3D Andy Nicholas
    Telecine SeamusO’Kane/ James Bamford
    Producer MattWilliams/ Paul Schlicher

    BEHIND THE SCENES 88 Phases


    PRINT PRODUCTION

    Photographer: John Huet
    Agent: MarilynCadenbach

    PRINTPRODUCTION CO Jesse Stagg, ShootLogistics

    Retoucher DarioFusnecher, TAG