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About

The concept for my Senior Degree Project focused around branding, advertising, and merchandising within the restaurant business. My establishment… Read More
The concept for my Senior Degree Project focused around branding, advertising, and merchandising within the restaurant business. My establishment is called “Pigs & Wings Barbeque Restaurant”. This BBQ joint would be located in the heart of Boston catering to young and older adults. The atmosphere presents an overall vibe that is lively, humorous, with a hint of sophistication. My attention in developing a logo focused on these three features. With that logo I was able to brand the restaurant with the same coherent style. I created a unique menu with a rustic wooden cover and married that with a modern typographic layout. Creating “Pigs & Wings” exercised all of the graphic design knowledge I accumulated over the past four years at the University of Massachusetts Dartmouth. Read Less
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