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About

About

Packaging design for a new tissue paper brand we developed from scratch.
Published:
OXFORD
 
Branding & Packaging
 
Oxford is a new tissue paper brand that we developed from scratch. The idea was to create a completely new look for such a mundane product. We started with a name to give it some character, created a matching logo and a stricking uniform. Though constrained with the packaging format and materials, we found an original way to brand not only the existing product, but the future ones as well.