Add to Collection
About

About

For the release of Oakley’s new ICON line during the Berlin Fashion week we curated and designed an exhibit in Berlin Mitte, showcasing iconic ob… Read More
For the release of Oakley’s new ICON line during the Berlin Fashion week we curated and designed an exhibit in Berlin Mitte, showcasing iconic objects from the past 30 years. These objects were i.e. record covers, parts for BMX bikes or skateboards, videos, toys. Since the target group of the ICON line is men above 30 years of age many male visitors felt were very glad to see these never forgotten objects again that played an important role in their youth and in many cases shaped them in their personality. We worked closely together with the talented product designer Leander Angerer who organized the whole design/building process of the wooden white cube boxes and plexiglass panels. Read Less
Published: