• Nitro
    Brand Identity
  • Nitro is a San Francisco-based company that makes incredibly intuitive pdf software. They have an amazing family of products, but their corporate identity needed a reboot. The end result is an entirely new look lead by a new logo and corporate website. In addition a brand mascot named "Milo" was created to establish a friendly and playful tone throughout the company. A full identity system and brand guidelines were also created.