Nike Sportswear Spring '10 (N98 Track Jacket)

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  • Nike Sportswear Spring '10
    N98 Track Jacket Feature
  • Nike Sportswear global seasonal product feature: The N98 Track Jacket

    An interactive experience created to promote Nike's premier spring product, a new 3-tier line of track jackets inspired by the original jacket designed for the 1998 Brazilian National soccer team. Using key athletes to promote the product, we created a digital experience that included slow motion video (shot with high speed phantom cameras), macro photography highlighting the details of each product, as well as video interviews of the product designers.