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For the launch of the new Calvin Johnson Fright Night shoe, R/GA New York and Nike elevated the product design to famous halloween tales. Specia… Read More
For the launch of the new Calvin Johnson Fright Night shoe, R/GA New York and Nike elevated the product design to famous halloween tales. Special thanks to Rasmus Wangelin, Andy Wong, Alvaro Masa, Kira Doyle and Sammi Needham. Read Less
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To launch the new Calvin Johnson's Fright Night shoe, we created a series of posters that elevate the product design to famous halloween tales.
 
"Vampire Reflection"
"Pumpkin"
"Gate of Hell"
"Spirits"
"The Hand"
"Spider"
 
Client: Nike
Agency: R/GA New York
ECD: Sammi Needham
Associate Creative Director: Felipe Ferreira
Design Director: Rasmus Wangelin
Designers: Alvaro Masa, Andy Wong
Producer: Kira Doyle