Nike Free Summer 2012
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About

About

Nike Free SU12 Global Brand Campaign
Published:
NIKE FREE
For the release of the new Nike Free Run+ 3 I was responsible for development and design of the key global brand imagery for Summer 2012. Aside from the lead "Free Wing" Image, a series of creatures were developed for other categories within Nike, and extended in to retail, out of home and environmental applications. I was also a part of the product photography art direction for this global campaign.

Art Direction and Design: Justin Hays, Michael Malowanczyk, Cynthia Tuan
Creative Director: Joe Stitzlien