Nike Flyknit Air Max
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Nike Brand Design approached us to create all visuals for the launch of the Nike Flyknit Air Max. We presented early sketches to Nike in the summ… Read More
Nike Brand Design approached us to create all visuals for the launch of the Nike Flyknit Air Max. We presented early sketches to Nike in the summer of 2013 and worked closely with the team to see our concepts through to completion. The campaign took centre stage both online and throughout Niketown retail locations around the world, launching in early 2014. Read Less
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Nike Brand Design approached us to create all visuals for the launch of the Nike Flyknit Air Max with a specfic task on emphasising the fit and support of this revolutionary product. We presented early sketches to Nike in the summer of 2013 and worked closely with their internal team to see our concepts through to completion. The campaign took centre stage both online and throughout Niketown retail locations around the world, launching in December 2013. The campaign proved so successful that the same visual language was also applied to the Nike Flyknit Lunar2 which rolled out in February 2014.