- Newsletter Layout
My layout experience is primarily in newsletters, books, and brochures
- The Field Brief - Phase 2After an initial redesign to bring The Field Brief up to typographic standards (shown in phase 1 below), I moved to phase 2 of the redesign process.In phase 2 I focused on reorienting the layout to facilitate a better reading experience, more imagery, and a folding structure that collapses the piece to standard mailing size.
- When folded for mailing, The Field Brief collapses down to the addressee panel with the teaser or splash image on the opposite side.
- Phase 1: Ploughshares Fund Newsletters - The Field Brief
The basic design for the Ploughshares Fund Newsletter was done by an outside designer who did not focus on the typography of the piece. To provide more structure and a cohesive look, I rebuilt the paragraph styles using a baseline grid and left justified text to keep the clean, structured look that has become a part of Ploughshares Fund's brand. In addition, I added the title, The Field Brief, to further enforce that this piece is a distinct product with a set purpose rather than just a "throw away" newsletter.
I am also responsible for all photo research for these pieces.