New York City Ballet Concept Design
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About

New York City Ballet site redesign
Published:

AKQA New York pitched New York City Ballet in 2008 and won the business with these design concepts, which included a digital vision for the entire brand encompassing a site redesign, new services & content distribution, as well as  advertising initiatives. Unfortunately, for budgetary reasons concerning the technical infrastructure, the project was cancelled. These designs are therefore not online and not expected to enter production.