The company’s former corporate brochures tend to lean heavily on character images, which gave the impression that Net Entertainment was ‘just’ a game developer. Our agency was asked to create a brochure that would be in line with the company's profile of being a provider of complete gaming systems for operators who want to start an online casino.
In order to present Net Entertainment properly on the world stage we wanted to create a storyline that would tell the reader – even if he would only look at a glance – that Net Entertainment is a trustworthy, cooperative and innovative company.
The story of Net Entertainment is build from a delicate mix of communicative items. Imagery, headlines, figures, endorsements, text and infographics are carefully selected and created to compose a comprehensive and appealing story.