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BETTER GAMES MEAN BETTER BUSINESS Net Entertainment is a premium world leading supplier of digitally distributed gaming systems used by some of … Read More
BETTER GAMES MEAN BETTER BUSINESS Net Entertainment is a premium world leading supplier of digitally distributed gaming systems used by some of the world’s most successful online gaming operators. Net Entertainment was one of the pioneers in online gambling, founded in 1996 by one of Scandinavia’s leading off-line casino operators. The question The company’s former corporate brochures tend to lean heavily on character images, which gave the impression that Net Entertainment was ‘just’ a game developer. Our agency was asked to create a brochure that would be in line with the company's profile of being a provider of complete gaming systems for operators who want to start an online casino. The challenge In order to present Net Entertainment properly on the world stage we wanted to create a storyline that would tell the reader – even if he would only look at a glance – that Net Entertainment is a trustworthy, cooperative and innovative company. The concept The story of Net Entertainment is build from a delicate mix of communicative items. Imagery, headlines, figures, endorsements, text and infographics are carefully selected and created to compose a comprehensive and appealing story. Read Less
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BETTER GAMES
MEAN BETTER BUSINESS
 
Net Entertainment is a premium world leading supplier of digitally distributed gaming systems used
by some of the world’s most successful online gaming operators. Net Entertainment was one of the pioneers
in online gambling, founded in 1996 by one of Scandinavia’s leading off-line casino operators.
The question
The company’s former corporate brochures tend to lean heavily on character images, which gave the impression that Net Entertainment was ‘just’ a game developer. Our agency was asked to create a brochure that would be in line with the company's profile of being a provider of complete gaming systems for operators who want to start an online casino.
 
The challenge
In order to present Net Entertainment properly on the world stage we wanted to create a storyline that would tell the reader – even if he would only look at a glance – that Net Entertainment is a trustworthy, cooperative and innovative company.
 
The concept
The story of Net Entertainment is build from a delicate mix of communicative items. Imagery, headlines, figures, endorsements, text and infographics are carefully selected and created to compose a comprehensive and appealing story.
 
 
FACTS
Client: Net Entertainment
Project: Corporate Brochure
Agency: Total Public // Total Identity
 
CREDITS
Creative Director: Edwin van Praet
Design: Edwin van Praet, Yu Zhao
Desktoppublishing: Paul Monster
Client Services: Erik Mastebroek
 
 
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