Need for Speed Hot Pursuit

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  • Electronic Art's Need for Speed Hot Pursuit is not only packed with heart-pounding racing, it's Autolog feature has changed the racing genre forever. Autolog brings a social network to a competition rich game and the end result is fierce head-to-head battles to see who is the fastest among friends or even in the world.
     
    I helped produced the visual campaign for Hot Pursuit with the team at Cinco Design. This included the main key art as well as a spread for Playstation Magazine.
     
    CLIENT: Electronic Arts
    AGENCY: Cinco Design
    ROLE: Retoucher and co-creative. Responsible for all image creation and retouching.
    MEDIA: Retouched photography, photo compositing