The New York Philharmonic
Wecreated a Flash animated homepage to promote the New York Philharmonic’s2011/12 season. It was important to feature upcoming events, news andannouncements on the homepage, as well as the newly redesigned logo. The newbrand image was then carried across other web pages and rich media banner ads,which were used to expand the Philharmonic’s online influence. The bannersfeatured special engagements, promotions and helped advertise theirend-of-season concerts.