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Concept and design of the recap-book for Nike´s "Raised On Concrete" campaign. The book reflects the diversity of the campaign which was a combin… Read More
Concept and design of the recap-book for Nike´s "Raised On Concrete" campaign. The book reflects the diversity of the campaign which was a combination of digital, event and user experience. All related to the Boateng brothers' home pitch, the Panke in Berlin Wedding. 112 pages, 8 posters, comic – with and for VCCP, NIKE – October 2013 Read Less
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Concept and design of the recap-book for Nike´s "Raised On Concrete" campaign.
The book reflects the diversity of the campaign which was a combination of digital, event and user experience. All related to the Boateng brothers' home pitch, the Panke in Berlin Wedding.
 
 
112 pages, 8 posters, comic
THE BOOK WON 1x BRONZE (Corporate Publishing) & 1 AWARD FOR PRINT & PRODUCTION.
THE COMIC WON 1X SILVER (OOH-Illustration) by ADC 2014

with and for VCCP, NIKE

October 2013