ʻNew York Typesʼ is the first piece of large scale content created from the NewYorkWritesItself.com platform. The exhibition brought to life real voices heard on the streets of NY as pieces of art. New York's best letterpress artists chose 500 written submissions of New Yorkers from NewYorkWritesItself.com, and re-created as 500 limited edition prints - the exhibit was a record attendance at the Art Directors Club in New York. We collaborated with KDU, Swayspace, Peter Kruty editions, Tarhorse and the Center for Books Arts.
Cannes Gold Lion: Branded Content (2012)
Check out the web documentary of the project and exhibition below.