Drivr Social Media Game for NASCAR
This was a fully mapped out online role-playing game developed as spec work for NASCAR. It includes sponsorship integration, social media integration, full UI, and ranking systems.
Purchasing items can give your stats a boost--and creates opportunities for sponsorship integration.
Social Media integration creates incentives to invite friends to play--adjusting your reputation inside the world of Drivr.
A detailed system of stats regarding both your skill set and your reputation are effected by your behavior on and off the track, and effects your driving as well.