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Mouradia - The Communitary house of Mouraria
It's a space managed by Associação Renovar a Mouraria, in an old restored building, previously bellonging to the City council. It's a House for all with an enormous offer in social and cultural activities for people of all ages and origins. It's also a meeting point between the neighborhood popular culture and the various contemporary multicultural expressions, the natural place for entertainment, culture, education and party. Mouradia joins the words Mouraria and moradia (house) and rimes with alegria (joy).
The graphic project was developed in three areas: Identity (main brand house and study for cafeteria brand space), outdoor signage and communication. We developed also small awareness campaigns among (and with) the population: civics calls, community and study support.