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In Egypt, the general public thinks that any snack that has filling is never really full of filling. However, Molto is filled to the brim. Our me… Read More
In Egypt, the general public thinks that any snack that has filling is never really full of filling. However, Molto is filled to the brim. Our message ”Molto is so stuffed, it bursts” let us personify Molto, so that it couldn’t take any kind of pressure. We created moments that Egyptians can relate to; different intense situations in which the characters involved are under pressure, which causes the Molto present to react and explode. Read Less
Published:
Dubai Lynx Awards:
Three Silver Film
Four Bronze Film Craft
In Egypt, the general public thinks that any snack that has filling is never really full of filling. However, Molto is filled to the brim. Our message ”Molto is so stuffed, it bursts” let us personify Molto, so that it couldn’t take any kind of pressure. We created moments that Egyptians can relate to; different intense situations in which the characters involved are under pressure, which causes the Molto present to react and explode.
Executive Creative Director: Abdel Salam Abdel Salam
Creative Director: Ahmed Hafez 
Senior Copywriter: May El Naggar
Art Director: Ayman S.Anwar , Mohamed Salah Ismail
Senior Graphic Designer: Kareem Gouda 
Graphic Designers: Christine Adel, Heba Safey 
Copywriter: James Bannochie
Director: Ali Ali 
DOP: Pierre Mourakech 
Music By: Tameem Youness 
Music Scoring: Aly Fatahallah

Food Shots 
Director & DOP: Mario Tagliabue