Metabolic Effect Identity/Brand

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  • Metabolic Effect    
    Brand and message
  • Metabolic Effect is a fitness company headed by personal trainers and Naturopathic physicians. I have had the pleasure of working with them since 2003 on name development, brand image and basically getting their message and graphic image to form a strong, memorable identity. This collection shows the logo and the various applications over the years of a growing and relevant fitness company that goes far beyond the simple “boot camp” philosophy.