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Logo + branding, interior + exterior store design, merchandise design, character design, promotional materials, and more for southern California-… Read More
Logo + branding, interior + exterior store design, merchandise design, character design, promotional materials, and more for southern California-based Menchie's Frozen Yogurt. Read Less
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Menchie's Frozen Yogurt
The largest self-serve frozen yogurt franchise in the world!
I've been with Menchie's since the opening of their very first store in Valley Village, CA. What started out as one simple mom & pop shop is now a global franchise in four short years. So far, the project has included logo design, store design, branded merchandise, packaging, product design, character design, website design, promotional materials, and a whole lot more. Here's a sampling...
Logotype design for Menchie's
The "Menchie" character design
Topping bar signage & Yogurt bar signage
Scene from a limited edition cup introducing "topping" characters
To-go cup carrier
Retro arcade game tee