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Campaign designed for the reveal of Mathaf: Arab Museum of Modern Art based in Doha, Qatar
Mathaf Reveal
Museum of Modern Arab Art opens it's doors.
Mathaf:Arab Museum of Modern Art opened it's doors to the public on December 30 2010.
In preparation for the grande reveal a national campaign was developed based on the fresh brand identity created by Wolff Olins, NY, designed by yours truly.
Simply, 'Mathaf is ready'
One of the interpretive materials created for the Public Opening.
impression sketches