A skilled trade’s brand has to be tangible. It has to be the base for an atmospheric and authentic design, it has to tell a story.
Martina Sperl realized her life’s dream and opened an own upholstery workshop in Graz. The subtle Corporate Design deals with Sperl as a person and breathes fresh life into her furniture. It’s simply some kind of eternal beauty that she’s able to give to the things she's working with.
The website offers even more insights: Large images and film sequences create a vivid overall picture.
Branding by moodley brand identity.
Client: Martina Sperl
Creative Direction: Mike Fuisz
Art Direction & Graphic Design: Sabine Kernbichler
Brand Consulting: Sarah Posch
Photography: Michael Königshofer
Video: Tina Reiter
Text: Matthias Alber, Tamara Sill, Andreas Kump
Project Management: Jasmin Gottfried
Director Digital: Birgit Taucher
Programing: Stefan Wenger, Timotheus Triebl