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I designed these 4 posters as a part of a poster campaign made originally of 9 posters. To design the poster campaign, I rebuilt a horse model an… Read More
I designed these 4 posters as a part of a poster campaign made originally of 9 posters. To design the poster campaign, I rebuilt a horse model and animate it in 48 different poses. Some poses expressed pride, other expressed humiliation. Quotes about life, death and friendship were used to redraw attention and create connection to this living creature, to this friend. Me along with a group of designers executed a series of 9 posters in total as a part of this campaign that draws attention to the alarming condition of horses and donkeys in Egypt. The design process started with a field trip near Al Geiza, where we watched the last resting place of many horses, after a long suffering. Read Less
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