Maizenda is a multidisciplinary project that involves ex industrial areas in the city of Lecco as well as farms, public investments, schools and … Read More
Maizenda is a multidisciplinary project that involves ex industrial areas in the city of Lecco as well as farms, public investments, schools and universities. After having analyzed trough internet research and surveys the picture south americans have of Italy and what kind of business could be interesting for them, we found out that corn can be the key point for some business activities that can attract south american investors. Here on the right some of the infographics realized with datas found from the first reasearch phase.
Maizenda is than a brand that promotes the economical redevelpment
and revitalization and of old industrial areas changing them in corn fields. The project involves schools, farms and factories in the farming and processing of the corn. The whole city of Lecco is involved with urban gardening, exhibitions and conferences. On the bottom some posters 6mx3m realized for Maizenda, to advertise events, conferences and so on. On the right flyer map with locations and events in the city of Lecco, on the left the construction of the Maizenda logo. Read Less