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About

About

Logo and card design.
Published:
New Logo/New Card
The project goal called for a new logo that would aspire to some degree of elegance, but also stay modern and relevant.  As for color choice I thought black and white would be most suitable to establish an elegant type of design.  I also considered different ways of making elegant marks and types, but since the card also needed to depict sports and athletics, I avoided any script type.
"The initial sketches"