Magic, short for "Mathematics, Graphics and Computation Division", is a R+D+i department within IUMA - Information and Communication Institute of the University of Las Palmas de Gran Canaria-. It promotes scientific and technical research and innovation activities concerning the application of Mathematics, Applied Geometry and Graphics technologies.
I was asked to develop the brand platform as well as the identity design. I was also asked to present the guidelines for a future website. The color range was given within the briefing since they have a long lasting relationship with the University of Texas and wanted to carry some kind of visual connection with them.