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- Fashion Label - A brand developed around a certain look&feel. All merchandise designed was physically created.
Madam Seed 
-Fashion Lable- 
For this brief we had to create our own Fashion Lable, Brand it and then create everything we designed. Therefore the hangers, accessory boxes, Shoe packaging etc, was all made my hand. The lable had to have a very distinct look & feel as well as creating its own 'sub-culture'. To launch the Fashion brand an animation needed to be created to capture the brand to present to 'investors'.