MUK is a cultural production office, owned by Daniel Gaggini. In Portuguese "muque" is a slang for muscle, so MUK sounded the perfect name for this business. In Brazil, whoever willing to work with art in Brazil must have great courage. The visual identity came from the idea that in a certain way, films and theater plays glow in the dark. Merging the ideas of strength and glow, I created a card with photosensitive ink on rustic cardboard.