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Genetic engineering is a highly controversial topic in today’s society. Putting forward the argument of whether we should alter the course of nat… Read More
Genetic engineering is a highly controversial topic in today’s society. Putting forward the argument of whether we should alter the course of nature with science or leave things to take their own course. This project features a ‘what if’ campaign that aims to persuade people to accept the genetic modification of trees to help reduce CO2 emissions and reduce global warming. The main outcome for this project was a newspaper style editorial piece that puts forward the key facts in favour of tree modification using scientific articles, quotes and infographics. The name META means beyond, change and transformation, reinforcing the forward-looking subject matter of the project. The Logo represents the three circles that make up a carbon atom. Read Less
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META Campaign