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Advertising Look Book for the Lucky Brand Spring 2013 campaign
Lucky Brand Jeans
Premium Denim and Fashion Brand, Los Angeles CA
Following the launch of the Spring 2013 advertising campaign shot by Alasdair McClellan, I designed and produced a large format look book to showcase our elevated advertising imagery. The large format, loose bound piece was stochastic printed in Italy and sent to editors, photographers, model reps, stylists and more.