Marie Claire Naked Issue
Briefed to promote the annual Mare Claire Naked Issue. The magazine was in aid of the SPCA and see’s South African celebraties pose in the nude. A simple tactical poster compaign was initiated, mimicking lost and missing animal posters, the animals were replaced by underwear. A total of 3 different executions were created and stuck up in public areas such as community notice boards, parks and running/dog walking routes.