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Branding and packaging for a wine label.
Logan Wines
Signature Range

Logan is a small, boutique wine label run by the Logan family with much care, attention and love for everything they do.

The redesign of their Signature label, simply titled Logan, sought to communicate their unique, fastidious approach to winemaking.

Each label featured an illustration depicting the different tasting notes of a varietal, the various flavours and after tastes. This was brought to life using dimensional embroidery, an incredibly time consuming yet beautiful type of embroidery. A fitting metaphor for the care and attention to detail Logan bautifully crafts into their make.